The ARTÉGO New Hair System Pre-Shampoo is a deep cleansing shampoo for preparation. The shampoo contains a mixture of moisturizing and nourishing substances. The alkaline pH opens the cuticle and prepares it for subsequent treatments. ARTÉGO New Hair System: Almost everyone deals with damaged, dry, chemically treated or frizzy hair. Using nanotechnology, this system offers a solution to these problems. With the New Hair System, hair is transformed into new hair. ARTÉGO products offer natural, long-lasting keratin softening and combat frizz. They provide intense moisture and shine. The hair is restructured, split ends are repaired.